Fonts
When
designing a magazine cover, a justified text is used for the sake of
readability and appearance. To achieve that effect, a number of types of fonts
are employed, also known as typeface. The typography could be
aligned in a number of ways such as left, block, right-aligned etc. allowing
you to arrange cover lines in a way that matches how people naturally scan the
page and help balance the page so it’s visually appealing.
The type of
fonts and their placement depends on the genre of the magazine. Although the
cover is printed out in a visual frame, there is a chance that words might bleed
or seep out on purpose to achieve a certain effect. Whichever cover line
is to be stressed on also depends on its placement. Sports magazines for
example incorporate bold, aggressive, straightforward fonts to suit the genre
and mood, fashion magazines prefer elegance and style, and food magazines are
vibrant. It is imperative that moods do
not mix because it would interfere with the codes and conventions of the
magazine.
Another thing to consider is the word
spacing, the space between words, usually 75 for minimum and 125 for
maximum. We can also use default settings, play around and see what works best
e.g. STUDENT STUDENT | STUDENT STUDENT.
One has to keep in mind not to space out too much as it would cause disconnection
between the words. In addition, letter
spacing is distance between letters. Letter spacing values can range from
100% to 500%: at 0% no space is added between letters, at 100% an entire space
width is added between the letters e.g. S T U D E N T | S
T U D
E N T. is the width of characters. Glyph spacing is the width of the
letters and setting their horizontal value, meaning shrinking or extending their
glyph.
Using hyphens,
less than two columns and larger content would render the text on the cover unjustified.
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